2/7/11 Marketing professor says Super Bowl ads were traditional (WSBT-AM, WNDU and Fox 28)
Traditional is the best word to describe this year's Super bowl ads, says marketing professor Joyce Hicks. With the the extensive use of celebrities from Sharon and Ozzy Osborn with Justin Bieber for Best Buy to Joan Rivers for goDaddy.com, marketers wanted to make sure they got noticed.
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